According to the China Network Performance (Live Broadcasting) Industry Summit Forum on January 18, the overall revenue of China's network performance (Live Broadcasting) market reached 30.45 billion yuan in 2017, an increase of 39% compared with 21.85 billion yuan in 2016. After experiencing the "hundred schools of thought contention", China's live broadcasting industry finally began to enter the "Warring States era" of short-term military contact. The formation of industry barriers, the rise of head platforms and the influx of abundant capital have all become catalysts for the live broadcasting industry. Many platforms also began to grab from the initial users and turn to strategic layout, host resource reserve, and even the way of IPO. According to the difference of platform strength and positioning, there are two different ways of operation. One is an old-fashioned live broadcasting platform based on fighting fish and flag. Because of its early entry into the industry, large volume of users, it is also the first platform company to attract the attention of external capital. Their strategic trend is more inclined to open up and close up, and more emphasis is placed on the potential of the platform itself.