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Report: In 2020, U.S. competitive advertising revenue will exceed $200 million

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Report: In 2020, U.S. competitive advertising revenue will exceed $200 million
According to a Reuters report, eMarketer, a market research company, today reported that the revenue of U.S. E-sports advertising is expected to exceed $200 million by 2020. According to eMarketer's report, U.S. E-sports advertising revenue will reach 178 million U.S. dollars this year, up 25% from the previous year, while it will exceed 214 million U.S. dollars in 2020. Nowadays, from beer and computer companies to mortgage agencies and sportswear manufacturers, brands from all walks of life are trying to find the best marketing methods to attract young, technologically proficient and wealthy E-sports fans as much as possible, because the professional video game industry (e-sports) will be booming in the next few years. Last month, game analyst Newzoo predicted that global E-sports revenue would reach $1.1 billion this year, up 27% from last year, as more and more money would pour into the city in the form of advertising, sponsorship and media rights.
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