VHTEAM > Feeds > How can the "Little Red Book" besieged by various routes embark on a safe commercial road?

How can the "Little Red Book" besieged by various routes embark on a safe commercial road?

2019-03-19 14:54:52Source: 36 krypton

Editor's Note: This article is from the Wechat Public Number "New Business Intelligence NBT" (ID: New Business Strend), authorized by Qi Pengli and Wu Rui. Xiao Hong Shu is developing clearer plans and rules to ensure that it can accelerate the process of commercialization, which is one of its core tasks in 2019. The commercial interaction among communities, advertisements and businesses is the focus of this round of rule-making. On February 21, Xiaohongshu Community E-commerce Business was upgraded to Brand Brand Department, and E-commerce formally opened community traffic; on March 12, Xiaohongshan Social E-commerce was launched. Later this month, Xiaohongshu will launch a commercial platform similar to the Trembler Star Map. Prior to that, Xiao Hong Shu had launched brand partners, brand numbers and community advertisements online. This is the inevitable result of Xiao Hong Shu's own evolution. The original e-commerce system has been insufficient to support the continuous operation of Xiaohongshu, and "city" is becoming an obstacle to the growth of "city".

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